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​Is Corporate Communications Important?

​Is Corporate Communications Important?
Everyone in the company should know the rules. The boss sends out a tweet that gets lots of media coverage, but looks really bad for the company."Call corporate communications," the boss barks—after the damage has been done.One way to ensure that such a fiasco won't happen in your company is to create a solid back-and-forth between corporate c...
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Stretching Limited Resources: Incorporating Social Media into Nonprofit Organization's Strategy

Stretching Limited Resources: Incorporating Social Media into Nonprofit Organization's Strategy
​Written by: Caitlin Donohue, Public Relations InternIt takes a village to make a nonprofit organization succeed, and many times that village comprises a small, dedicated staff working with minimal resources. With tight budgets and limited help, leaders in nonprofit organizations must use all their resources to implement innovative marketing t...
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Setting Sail for Baltimore: AONE 2017

Setting Sail for Baltimore: AONE 2017
​Written by: Caitlin Donohue, Public Relations Intern ​Tipton Health Communications is the leading provider of ANCC Magnet® and ANCC Pathway to Excellence® documentation consulting. More than 80 hospitals and health systems now trust Tipton Health Communications to support them in their Magnet and Pathways to Excellence efforts. We are also in...
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Should Your Firm Take a Stand? Consider the Risks

Should Your Firm Take a Stand? Consider the Risks
​Each day we wake up with controversial topics being discussed, sometimes contentiously, on the news or social media.As a result, is there more talk around the office about the news? Do the comments reflect differing opinions? Or are they showing similar sentiments?If so, should your company also have a reaction or take a stand? Consider following ...
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Feed the Troll? Now That’s Interesting Social Media Advice

Feed the Troll? Now That’s Interesting Social Media Advice
​When it comes to interacting with hateful people on social media, you may have been told to simply ignore them. But new advice out of South by Southwest says otherwise.In fact, the SXSW panel experts recommend tackling social media trolls head-on, believing that direct, honest conversation is the best way to handle hateful or inappropriate comment...
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